PROGRAM
We secured a partnership with with Wahoo’s for our client Energy Upgrade California to spread their message about how to save energy and water conservation and save money on your bills. The program ran for 3-weeks and was a fully integrated promotion with in-store, online and experiential components. It was executed across 40 Wahoo’s locations in California.
SOLUTION/SUPPORT
The promotion included:
- Table Tents
- 11”x17” Promotional Posters (3-5 per store)
- Sweepstakes Microsite on Wahoos.com
- Website Inclusion on Homepage
- Social Media Content on Facebook, Instagram and Twitter (1x per week)
- 10,000 Promo Cards Distributed Per Store
- Video inserted into Wahoo’s Action DVD played on screens in restaurants (video only)
- Energy Upgrade California Bear visited 3 locations