PROGRAM
TRG was brought on board to help manage street teams and car flyering for Polished Perfect nail salons in Costa Mesa. We worked with the client to put together a strategy, a team, and all assets to make sure they were successful at driving traffic to their several locations in Orange County and traffic to their Costa Mesa Grand Opening Party.
SOLUTION/SUPPORT
- TRG recruited (1) one field manager and (4) four brand ambassadors with a one week event.
- TRG also assisted Polished Perfect with the following tasks:
- Selecting activation locations in Costa Mesa and Huntington Beach
- Uniform and flyer production and distribution
- Writing training manuals and training all staff
- Providing experiential best practices
- Preparing recaps after the event with photos and key metrics